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Workshops

WORKSHOPS 2025

TERM SHEET NEGOTIATION

CAN YOU REACH A DEAL?

Get ready to negotiate! In this exciting role-playing workshop, you will get to experience the complexities of reaching a mutually acceptable investment agreement. After learning the technicalities of an investment term sheet, you will get to live the experience of a multi-phase negotiation based on a carefully structured case study and discover the range of issues that typically arise.

BUILDING YOUR BRAND

ENHANCING YOUR IP WITH A WELL-DESIGNED COMPANY NAME

Support the commercialisation of your revolutionary IP with and name and brand expression that reflects your market-leading invention and positioning. This full-day workshop brings your spin-out team together to develop a Market Summary to anchor your brand strategy, followed by interactive and energetic brand naming exercises where the whole team works together to create a shortlist of possible names for the new venture. Understand best practice brand strategy and how it applies to your venture.

SELLING TO GROW

FROM PROSPECT TO HAPPY CUSTOMER

In this dynamic workshop understand the sales process and gain experience in prospecting and qualifying opportunities. Learn how to effectively build a sales pipeline, identify common sales objections and discover techniques to overcome these. Learn how to close prospects and the importance of keeping customers happy. Come away from the workshop with effective, actionable techniques you can use to accelerate your own projects.

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